So You Think You Can Dance’s Cat Deeley is lending her support to Marks & Spencer’s Hangers Appeal.
Deely & M&S are encouraging customers to leave the clothes hanger behind when purchasing clothing from the store. M&S will donate 50p, for every £1 saved from recycling, to Unicef’s new project for children in Bangledesh. “The project is being carried out in two locations, in the Mymensingh and Dhaka regions, providing clean water, education and healthcare for children, and aims to aid more than 50,000 people”. (www.marketingmagazine.co.uk)
It is estimated that up to 150 million unwanted hangers each year could be recycled under this scheme. M&S hope to raise £1.9million over 3 years.
Deeley said: “There are countries where children live in fear and without access to things like running water, education or healthcare. We need to help these children.
“By turning recycled hangers into money for charity, it means M&S staff and customers are doing a great thing every time they drop a hanger into the box.”
So please do your bit by saying no to a hanger when shopping at M&S.